Steam, revivifiedįor every game Steam’s lost though, it’s gained another. Epic? Steam? They’re probably two sides of the same coin to a large portion of the audience. They just want to play the games wherever they end up. I’d go further and wager that the vocal “No Steam, No Buy” crowd is a minority though, and that most people simply don’t care about the backroom dealings and the drama. Hayden Dingman/IDGĪt the very least, we can surmise the month-long embargo probably hurt Steam sales. It’s hard to do A/B comparisons when you don’t control any of the variables. There are a ton of caveats to those numbers, including the fact that Red Dead’s PC version is pretty janky and that it launched on the Rockstar launcher in addition to Epic’s storefront last month. By contrast, Grand Theft Auto V peaked at 104,000. So how did it fare? Valve’s stats say it peaked at 11,876 players its first day on Steam. That’s a short window, much shorter than the year-long deals Epic’s struck with most developers. Released on the Rockstar launcher and the Epic Games Store in November, it hit Steam yesterday-only a month later. That too is a decent endorsement.Īnd then there’s Red Dead Redemption II. Developers continue to opt in as well, even knowing it’s bound to attract negative attention. Circular reasoning perhaps, but with some deals reputedly topping $10 million, it’s hard to imagine Epic would throw that kind of money around without seeing some return on investment. Maybe the best evidence exclusives work though is the fact that Epic continues making deals. But Epic’s been open on my PC more days than not. IDG / Hayden DingmanĪnecdotally, the flood of exclusives has caused me to open the Epic Games Store more often than any other Valve competitor. At GDC, Epic said more than 85 million accounts were using the Epic Games Store already-and that 40 percent of them didn’t have a corresponding Steam account. It’s hard to know without concrete sales figures, and the only numbers we have are almost a year old. The list goes on, more than 50 titles total, and includes heavy hitters like The Division 2 and Borderlands 3, plus pseudo-exclusives like Red Dead Redemption II.ĭid it work? Probably.
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